Working with WordPress: Your Top Resource for Website Management in 2020

Did you know WordPress is the #1 preferred CMS system for users and designers? Some of the top sites using WordPress include The New York Times, Spotify, and TechCrunch, and many more! The variety of websites using WordPress is a testament to its flexibility and its the #1 CMS for business website design and development worldwide! Overall, WordPress holds 59.5% of the modern Content Management System market. What goes into WordPress [...]

2020-05-22T09:50:32-05:00CMS, Firefly Marketing, Marketing, Website Development|
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Managed WordPress Hosting & Services

What is Wordpress Maintenance and Hosting? A WordPress Maintenance Retainer is for the time our team spends every quarter to perform technical updates to your site. That includes updates to WordPress Core, your website theme (design), plugins & extensions (free & any applicable premium options). The overall process takes a week from start to finish where we perform & test all updates on a test environment (so your site doesn't experience any downtime for [...]

2020-05-20T11:39:50-05:00CMS, Firefly Marketing, Marketing, Website Development|
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A Message from our CEO

The global spread of COVID-19 is affecting every one of us. While this is a difficult time for our neighbors, businesses, and nation, we at Firefly Marketing are prepared to ensure that your marketing efforts are unaffected. Here’s a guide to help you manage your digital presence, which has become a critical component of your business. As your digital partner, we are here to help your business take advantage of technology solutions that enable you to continue business as [...]

2020-03-18T15:25:09-05:00CMS, Content, Design, Food for Thought, Website Development|
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5 Tips to Communicate With Your Clients During the COVID-19 (Coronavirus) Quarantine

We have reached uncharted territory with the COVID-19 pandemic. With numerous businesses being forced to shutter their physical operations, many are trying remote work for the first time. Understandably, this can be a difficult adjustment for business owners and employees alike. The good news is the technology we have available to us today allows remote work transitions to be smoother than in the past. Here are a few tips to help you maintain strong communications practices with your clients [...]

2020-03-18T14:47:49-05:00CMS, Content, Design, Food for Thought, Website Development|
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Hackers & Coronavirus: What You Need to Know To Keep Your Site Safe

As online resources become more vital to our daily routines, hackers and cybercriminals are leveraging the growing COVID-19 pandemic to hack systems and steal passwords. If your business is suddenly depending more on remote work, e-commerce options, or online meeting resources, NOW is the time to secure your networks. More of your and your customers’ information is being transferred online, so this increases risk and security measures. Now more than ever, it’s important that we watch out [...]

2020-03-26T09:30:27-05:00Marketing, Website Development|
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Website Redesign: Update the User Experience

A website redesign process may seem like a large expense at first, but think of it as an investment into your marketing effort. How is your website representing your business?  The outcome of a website redesign should result in an updated look, but should also provide an effortless user experience, and should incorporate SEO to increase your company's visibility on Google. Think about your experiences while visiting websites. Were you able to click through sites and find what you [...]

2020-02-21T10:20:57-06:00Content, Design, Food for Thought, Marketing, Website Development|
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GDPR 101 – What to Know for Your Business

GDPR: Here's the Breakdown As your trusted web partner, we thought we'd give you the breakdown of what Europe's GDPR (General Data Protection Regulation) might mean for your business. The GDPR is comprehensive privacy policy, developed by the European Union, that went into affect on May 25, 2018. This policy aims at giving consumers full discloser of their data. You have probably noticed several emails from companies that you have subscribed to or have done business with, letting you know [...]

2020-03-16T13:58:17-05:00CMS, Content, Food for Thought, Marketing, Website Development|
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WordPress Security Measures

Wordpress 4.7 Core Update In late 2016, WordPress released version 4.7 of WordPress Core. Keeping with the WordPress tradition of naming updates after jazz musicians, the new update was named “Vaughan” (after the mid-century singer Sarah Vaughan). Although the update was welcomed with its exciting new features, it soon became the source of many security headaches and long weekends. Everyday users experienced flashy new options; like a built-in setting for implementing videos as headers, and a CSS editor with live [...]

2020-03-16T13:58:37-05:00CMS, Content, Design, Food for Thought, Website Development|
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A Guide to WordPress’s Gutenberg

How To: Gutenberg WordPress is contemplating some major changes to its platform with the recent release of its new editor — Gutenberg. Wordpress notes, "the new post and page building experience will make writing rich posts effortless". You can try out the new editor as a plugin and get an idea of what Gutenberg will allow you to do by visiting this demo site. While still in beta and 'buggy' at times, Gutenberg feature updates are substantial and will have a [...]

2019-12-27T11:05:05-06:00Blogging, CMS, Design, Tutorial, Website Development|
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Why Do Websites Need An SSL (Secure Socket Layer)?

What Does An SSL Do? When users submit their information online on a website without an SSL, it is like speaking on a phone while it’s on speaker. Everyone around the speaker can listen, learn and possibly steal crucial information. SSLs encrypt personal information while in transit, making it more difficult for hackers to steal personal information. This means that when a user submits private data, the message becomes encoded. This encoding scrambles the characters that make up the message, [...]

2020-03-16T13:58:59-05:00Design, SEO, Website Development|
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