Before smartphones, there were landlines. Before landlines, there were telegraphs. The way we communicate and receive information about the world around us is steadily evolving. As technology progresses, so has the world of marketing. Traditionally marketing only [...]
What is Reputation Management? Reputation management is an effort to influence how people think about you or your brands when viewed online. In other words, you are what others are saying about you. Your reputation is what [...]
“If you don't know where you are going, you'll end up someplace else.” - Yogi Berra Like so many things in life, a diet, exercise, even saving for retirement, if you don’t know where you’re [...]
What Is An SSL? SSLs (Secure Socket Layer) is an encryption protocol that forms a secure link between a web server and a browser. It was created by Netscape in 1995 for the purpose of protecting information [...]
The world of SEO changes daily. What worked 10 years, even 10 months ago, may not work now. One SEO practice that isn’t going away anytime soon is structured data. What [...]
With patients going online for medical information and services, it’s important for healthcare professionals to establish their online presence through digital marketing. Healthcare providers and medical professionals throughout Louisiana are facing heavy local competition and despite having [...]
SEO Is A Long-Term Investment The SEO (search engine optimization) process is a long-term investment because, like any worthwhile investment, it takes time to grow. If your company is investing in traditional marketing campaigns, it is vital to invest [...]
What is a 404 Error? You know the page-- you are searching for answers and instead stumble upon a message that the “page no longer exists” or is “Not Found.” This can be incredibly [...]
According to HubSpot, 46% of all Google searches are for local information and 4 in 5 customers use search engines to find local businesses. For that reason, optimizing your website for local search engine optimization (SEO) is [...]
Social Media is ever growing and involves more than just having a profile. With 84% of all adults aged 18 to 29 using social media, it is no longer enough to just be there. Customers expect [...]
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