Marketing Insights

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How Louisiana Businesses Can Adapt to E-Commerce

2022-01-24T16:50:19-06:00E-Commerce, Firefly Marketing, Food for Thought, Marketing, Website Development|

E-commerce has been on the rise for years, and the COVID-19 pandemic has recently caused a dramatic shift in e-commerce spending. According to COVID Commerce Insight, U.S. retailers' online year-over-year (YoY) revenue growth is up 68% as of [...]

Website Redesign: Update the User Experience

2022-01-25T10:17:13-06:00Content, Design, Food for Thought, Marketing, Website Development|

A website redesign process may seem like a large expense at first, but think of it as an investment into your marketing efforts. How is your website representing your business?  Benefits of website redesign include an updated design, effortless [...]

Working with WordPress: Your Top Resource for Website Management in 2020

2020-05-22T09:50:32-05:00CMS, Firefly Marketing, Marketing, Website Development|

Did you know WordPress is the #1 preferred CMS system for users and designers? Some of the top sites using WordPress include The New York Times, Spotify, and TechCrunch, and many more! The variety [...]