Spanning a number of media formats, digital advertising has become a mainstay in any successful marketing plan. Creating plastic surgery marketing strategies that incorporate text, image, audio, and video provides a well-rounded approach that offers multiple vehicles to capture [...]
A marketable alternative to plastic surgery, med spas provide a number of non-surgical procedures and therapies designed to let patients bring forward their best self. Taking med spa social media to new levels using before and after photos allows [...]
Social media marketing for doctors and plastic surgery practices allows you to interact with your patients and other audience members by giving you the ability to control the narrative. It’s easy to get overwhelmed, but following a few simple [...]
Determining how to get more patients in your clinic revolves around creating an online community of leads and then turning those leads into patients. Whether you are gaining followers on your social media channels, boosting advertisements to various users, [...]
The internet is alive with content that is constantly changing, responding to users’ searches for the latest and greatest that change with the blink of an eye. Popularized on a long-running competition show, it’s certainly a “One day you’re [...]
When considering treatment from a med spa, many of us turn to internet search results to start looking for the answers to our questions. Going beyond the words of a trusted friend, up to 89% of people aged 35 [...]
Today’s patients are aware of the damaging effects of the sun and are well on their way to taking proactive steps with regular use of sunscreen, hats, and protective clothing during prolonged sun exposure. While education has been effective [...]
Incorporating links within social media posts and Google Business Profiles has forced us to think strategically about Landing Pages. Different from your website homepage, a med spa landing page is where your viewers “land” after clicking one of your [...]
Commanding the lion’s share of exposure when patients go online to conduct internet searches, Google provides business owners with an entire suite of services to increase exposure for their goods and services. Integrating with Search and Maps, your Google [...]
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